fold in 8vo - перевод на русский
![The [[Khoisan]] and some other African groups have a high frequency of the epicanthic fold.](https://commons.wikimedia.org/wiki/Special:FilePath/Bosquimanos-Grassland Bushmen Lodge, Botswana 03.jpg?width=200 "The [[Khoisan]] and some other African groups have a high frequency of the epicanthic fold.")
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The Mad Fold-In is a feature found in the American humor and satire magazine Mad. It has occurred in nearly every issue of the magazine since 1964. Written and drawn by Al Jaffee until 2020, the Fold-In is one of the most well-known aspects of the magazine. The feature was conceived in response to centerfolds in popular magazines, particularly Playboy.
Explaining his original inspiration, Jaffee said:
Playboy had a foldout of a beautiful woman in each issue, and Life Magazine had these large, striking foldouts in which they'd show how the earth began or the solar system or something on that order -- some massive panorama. Many magazines were hopping on the bandwagon, offering similar full-color spreads to their readers. I noticed this and thought, what's a good satirical comment on the trend? Then I figured, why not reverse it? If other magazines are doing these big, full-color foldouts, well, cheap old Mad should go completely the opposite way and do an ultra-modest black-and-white Fold-In!
In 2011, Jaffee reflected, "The thing that I got a kick out of was... Jeopardy! showed a fold-in and the contestants all came up with the word they were looking for, which was “fold-in.” So I realized, I created an English language word."
